It belongs to the category of specialized wine bars through an innovative business model in the field of franchising and anent an original concept for a new franchisee that offers high profitability through a diversified and flexible concept.
Cinque is a suitable franchise option for the partner who wants to make his mark in the catering industry. It addresses multiple audiences, meeting both needs of the Greek and the tourist market, as the fine quality Greek wine, combined with the warmth of hospitality, has turned the store into a destination and hangout for wine lovers from all over the world.
Another reason that makes the business proposition different is the distinct experiences one can experience in the store, offering an integrated concept with significant elements of differentiation. In particular, Cinque’s team organizes “Cinque’s Secret Wine Experiences” enabling the visitor to understand Greek wine and the power of its flavor simply so that they can contribute to the spread of wine culture. At these meetings, a series of experiences are offered, that satisfy even the most demanding visitor, such as “Cinque’s Plate Wine Pairing For Two” and “Cinque’s Platter Cooking Demo.”
In the first case, one can try different varieties of wine paired with the corresponding dishes, and the flavors blend harmoniously. At the same time, there is the possibility to see maps of the Greek wine regions and watch informative videos.
At “Cinque’s Platter Cooking Demo” the visitor got the opportunity to taste excellent quality Greek wine, among the approximately 30 branded bottles, in combination with the famous – now – a platter of cheeses, cured meats, and other delicacies. In addition, he got the opportunity to attend an experiential cooking seminar on how to create this unique dish and to obtain the relevant recipe.